Helmut Lang

New York, United States

Founded 1986

Revenue: $100 million

5 stores

Parent: Fast Retailing

Owner: Theory, LLC

CEO: Andrew Rosen

Founder: Helmut Lang

Designers:

Michael and Nicole Colovos (2012–2014)Shayne Oliver (2017)Peter Do (2024)

Casting Directors:

Jennifer Venditti (2012)Noah Shelley (2012–2013)Angus Munro (2012–2013)Samuel Ellis Scheinman (2017)Walter Pearce (2017–2019)Rachel Chandler (2019)Nicola Kast (2023)Anita Bitton (2023–2024)Richard Nguyen (2024)
Most Used Models

29,998 IG

(5)

134,652 IG

(4)

344,505 IG

(4)

Show 45 more

Top Models
Instagram Growth

815K followers

+0 (+0.00%) last month

+0 (+0.0%) total

815K

Mar 26

815K

May 26

815K

Jun 26

815K

Jul 26

First-Time Models

#2438

#5155

#5886

Show 13 more

Top Creative Directors
Top Casting Directors
Top Hair Stylists
Top Makeup Artists
Top Fashion Editors
Average Height

Female

5'10"

Brand

5'9"

Industry

Male

6'1"

Brand

6'1"

Industry

Average Measurements

Female

Bust

31.7"

31.8"

Waist

24.1"

24.3"

Hips

34.8"

35.1"

Male

Chest

34.2"

35.4"

Waist

28.6"

28.8"

Hips

35"

35.7"

Nationality

1.

United States

26%

2.

China

7%

3.

United Kingdom

7%

4.

France

6%

5.

Netherlands

5%

See all

Ethnicity

1.

White

59%

61%

2.

Black

21%

20%

3.

Asian

17%

12%

4.

Latino

5%

7%

Hair Color

1.

Brown

45%

48%

2.

Black

30%

27%

3.

Blonde

23%

21%

4.

Red

2%

3%

5.

Auburn

1%

Percentages are of models with data for each attribute. Some profiles can have more than one value, so percentages can add up to more than 100%. Percentages are rounded to the nearest whole number. How these numbers are calculated

Model Measurements by Year

Average body measurements of models cast by Helmut Lang

Campaigns, Editorials & Lookbooks (34)

WorkTypeDateCreditsModelsPhotos
Magazine Editorial

Feb 2026

Photo: Justin Leveritt

Editor: Jason Rider

No photos
Magazine Editorial

Jun 2025

Photo: Daniel P. Shea

Editor: Jason Rider

No photos
Lookbook

May 2025

Photo: Huy Luong

Editor: Jason Rider

Brand Campaign

Mar 2025

Photo: Pegah Farahmand

Editor: Jason Rider

No photos
Lookbook

Feb 2025

Photo: Philipp Paulus

Editor: Jason Rider

All Shows (14)

ShowEventDateStreamCastingDesignerModels Opener / CloserFemaleMaleTop 100NewcomersAvg AgeYoungestOldestHeight
Avg Ht (F)
Avg Ht (M)Bust (F)Waist (F)Hips (F)Bust (M)Waist (M)Hips (M)NationalityWhiteBlackAsianLatinoBrown EyesBlue EyesGreen EyesBlondeRed HairBrown HairCreative Dir.Brand

New York F/W 24

Feb 8, 2024

13K

Anita Bitton

Peter DoNew

Lexi Boling (7) +47

29

19

8

0

33

21

60

5'11"

5'11"

6'2"

31.5

24

34.8

33.5

28.7

34.8

United States 18% +4

44%

16%

38%

9%

64%

20%

11%

18%

0%

36%

-

Helmut Lang

New York S/S 24 W

Sep 8, 2023

31K

Anita BittonNew

-

Lineisy Montero (9) +47

29

18

5

4

30

23

41

5'11"

5'11"

6'2"

31.9

24.1

34.9

34.9

28.5

35.5

United States 30% +4

47%

16%

32%

11%

74%

21%

3%

21%

3%

37%

-

Helmut Lang

New York F/W 23

Feb 12, 2023

2K

Nicola KastNew

-

Mamuor Majeng (10) +15

-

10

6

1

1

35

27

54

5'10"

5'10"

6'1"

31.3

23.8

34.6

33.6

26.6

34.8

United States 46% +4

46%

38%

15%

0%

64%

14%

14%

7%

7%

29%

-

Helmut Lang

New York S/S 20 W

Sep 7, 2019

Rachel Chandler

-

He Cong (10) +39

23

15

4

1

30

24

38

5'11"

5'10"

6'2"

31.3

24

34.4

35

29.8

34.6

United States 34% +4

39%

39%

15%

6%

55%

24%

9%

6%

3%

39%

Mark Howard Thomas

Helmut Lang

New York S/S 20 W

Sep 7, 2019

Rachel Chandler

-

He Cong (10) +38

23

15

4

1

30

24

38

5'11"

5'10"

6'2"

31.3

24

34.4

35

29.8

34.6

United States 34% +4

39%

39%

15%

6%

55%

24%

9%

6%

3%

39%

Mark Howard Thomas

Helmut Lang

New York F/W 19 W

Feb 11, 2019

Rachel ChandlerNew

-

Lineisy Montero (9) +31

19

12

2

0

31

25

40

5'11"

5'10"

6'2"

31.3

23.8

34.6

34.1

28.8

34.8

United States 23% +4

50%

27%

12%

8%

52%

30%

15%

11%

0%

63%

-

Helmut Lang

New York S/S 18 W

Sep 11, 2017

Samuel Ellis ScheinmanNew

Shayne OliverNew

Kiki Willems (10) +38

25

7

2

10

35

25

71

5'11"

5'10"

5'11"

32.3

25

35

32

26

36

United States 36% +4

81%

19%

0%

0%

27%

55%

14%

29%

0%

52%

-

Helmut Lang

New York F/W 14 W

Feb 7, 2014

-

-

Michael and Nicole Colovos

Irina Kravchenko (7) +36

33

1

0

1

34

30

39

5'10"

5'10"

-

32.1

23.8

34.8

-

-

-

United States 15% +4

67%

17%

17%

0%

28%

48%

12%

36%

4%

36%

-

Helmut Lang

New York S/S 14

Sep 6, 2013

-

-

Michael and Nicole Colovos

Irina Kravchenko (7) +32

-

29

0

0

3

35

32

40

5'11"

5'10"

-

32

24.4

35.5

-

-

-

Russia 14% +4

80%

10%

5%

5%

25%

40%

20%

35%

5%

50%

-

Helmut Lang

New York F/W 13 W

Feb 8, 2013

-

Angus Munro

-

Julia Nobis (10) +31

-

28

0

1

1

34

31

38

5'10"

5'10"

-

31.5

24

34.9

-

-

-

United States 22% +4

75%

19%

6%

6%

24%

53%

12%

29%

0%

59%

-

Helmut Lang